Use this PPC ROI Calculator to determine how much return on investment you’ll be obtaining from your PPC campaigns.
All the best, champ!
What is the average cost per click for keywords relating to your business?
How much do you intend to spend on your ad campaign?
What is the conversion rate (CVR) of visitors to your website that become new leads?
How many of your leads turn into customers?
What is your payback period duration (calculated in terms of number of months)?
How much is 1 customer worth in 1 month?
On average, what is your customer lifetime value?
Based on these numbers, here is what you could expect for return on investment*
- Visits 1000
- Leads 200
- CPL $5
- Sales 80
- Revenue $8,000
- Monthly ROI 700%
What is the average cost per click for keywords relating to your business?
How much do you intend to spend on your ad campaign?
Conversion rate (from visitors to leads) on the page you send your leads to.
What is your payback period duration (calculated in terms of number of months)?
How much is 1 customer worth in 1 month?
On average, what is your customer lifetime value?
Based on these numbers, here is what you could expect for return on investment*
- Visits 1000
- Sales 100
- Revenue $10,000
- Monthly ROI 900%
