Calculate Your Google Ads ROI in 60 Seconds
Most businesses waste thousands on Google Ads because they never run the numbers first. Plug in your figures below and see exactly what your PPC campaign will return before you spend a single dollar.
Your Numbers
Projected Results
Is Google Ads Worth It at These Numbers?
Profitable: 320% ROI
Your Google Ads campaign is generating exceptional returns. For every $1 spent, you are getting $4 back. At this ROI, you should consider scaling your ad spend aggressively to capture more market share.
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Common Questions About PPC ROI
What is a good ROAS for Google Ads?+
A ROAS of 4:1 or higher is considered strong for most industries in Singapore. This means you earn $4 for every $1 spent. However, acceptable ROAS varies by industry and profit margins. E-commerce businesses often target 3:1 while service businesses with higher deal values can be profitable at 2:1.
How accurate is this PPC ROI calculator?+
This calculator gives you a reliable projection based on the numbers you input. Real-world results depend on ad quality, keyword selection, landing page design, and your sales process. Use it as a planning tool, then validate with actual campaign data.
Why does management fee matter in ROI calculations?+
Most businesses forget to include agency or management fees when calculating Google Ads ROI. Your true return must account for every dollar spent, not just the ad budget. A campaign that looks profitable on ad spend alone can actually lose money once you factor in management costs.
How can I improve my Google Ads ROI?+
Three levers move the needle most: lower your cost per click through better quality scores and keyword targeting, increase your landing page conversion rate with stronger offers and faster load times, and improve your close rate with a tighter sales process. Even a 1% improvement in conversion rate can dramatically shift your bottom line.