$33M+
Tracked client revenue
146+
Singapore SMEs served
1,008+
Websites personally reviewed
7+
Years building Singapore SMEs
As Featured In
Track Record
Campaigns Jim has personally led
Every win listed here is independently verifiable through tracked revenue, public testimonials, or shareholder filings.
Owned (skin in the game)
Justswim Singapore
3 to 200+ leads / month
Took over the digital strategy in 2021. Revenue went from S$5-6K/month to S$40K/month within 18 months. Bought partner equity after seeing the trajectory. Now a co-shareholder in the business.
Owned (skin in the game)
Singapore Florist
1+ blog/day for 1.5+ years
Founded as a 1987-established floral brand reborn online. Built the SEO content engine, attribution infrastructure, and the SingBee AI ordering assistant that handles WhatsApp orders end to end. Founder + General Manager.
Client engagement
ERA Real Estate Advisor
S$11.2K spent → S$161K closed
6 closed deals worth S$161,000 in commissions over 6 months from a paid + SEO funnel. Featured testimonial: Emmanuel Chiang.
Aggregate track record
146+ SG SMEs across 43+ industries
S$33M+ in tracked revenue
Renovation contractors, tuition centres, law firms, medical clinics, B2B services, e-commerce. Every campaign personally audited before going live.
Skin In The Game
Brands Jim co-owns and operates
When the playbook needs proving, Jim runs it in his own businesses first. These are not case studies. They are P&Ls he personally signs off on.
Singapore Florist
Founder & General Manager
1987 brand reborn online. SEO-led, AI-augmented, daily-publish cadence.
Visit singaporeflorist.com.sg →
Justswim Singapore
Partner / Shareholder
Bought partner equity after the SEO turnaround produced 200+ leads/mo.
Visit justswim.com.sg →
Justswim Indonesia
Partner / Shareholder
Scaling the same growth playbook across the archipelago.
Visit justswim.co.id →
Get to Know Jim
What were your career aspirations growing up?
It was either being an accountant, a firefighter or a doctor. Typically what every Singaporean parent would brainwash their child to become. But life had other plans for me. I ended up in sales, then discovered the world of digital marketing, and never looked back.
Why did you start Best Marketing?
I worked in insurance sales and faced constant rejections from unqualified prospects. Cold-calling, door-knocking, getting turned away. It was brutal. I started researching how to generate better leads and stumbled into digital marketing. The more I learned about SEO, the more I realised its potential to bring warm, qualified leads to any business. I thought: if I can do this for myself, I can do it for others. That was the beginning of Best Marketing.
What do you enjoy most about your work?
Being able to help my clients who suffered the same problems I faced as a door-to-door sales person. It delights me whenever I see my clients having warm and qualified leads from their SEO campaigns. There is nothing more rewarding than seeing a client go from struggling to find customers to having more leads than they can handle.
What are you currently working on?
Beyond running Best Marketing, I am also actively scaling Singapore Florist and Justswim. Both let me eat my own cooking on SEO, paid media, AI ops, and attribution. Every learning that compounds in those businesses comes back into client work.
Want Jim to map out a growth strategy for your business?
Book a free growth audit and get a personalised roadmap to more leads, more sales, and more revenue. Jim personally reviews every audit before it goes out.